It’s around this time of year that our mailboxes become flooded with invitations to annual galas and fundraisers for a variety of non-profit organizations, each doing their part to help raise funds for worthy causes. But gazing through the flurry of Paper City photos and post-event Facebook pics, we often wonder – did that organization reach their target goals? They may have put on a spectacular party and wow-ed the crowd, but did they succeed in raising the number of dollars they intended to?
When it comes non-profit fundraising, one of the most important yet daunting challenges they face is garnering the support of businesses and corporations that will give cash sponsorships. Continue reading